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This ad sends people to Google instead of the advertiser’s website

Baillie Gifford makes a risky bet. It’s not every day that an ad asks people to go to Google rather than directly to the advertiser’s website. But that’s what Baillie Gifford investment managers does in a new ad campaign. The photo above is from the campaign in The Economist. You’ll notice the call-to-action in small […]

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Airbnb registered these outrageous domains after hotel industry launched outrageous ad campaign

AirBedandBombs, anyone? A hotel and union-backed group fighting short term vacation rentals launched an outrageous ad campaign this week linking Airbnb rentals to terrorism. Now Airbnb has made a bunch of defensive domain name registrations in response, which are in themselves outrageous. These domain names were registered at brand domain name registrar MarkMonitor yesterday: airbedandbombs.com […]

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