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A domain is not a brand… and other myths

Media Wizard: More than a few CMOs (Chief Marketing Officers), business owners and even startup founders feel that a domain name is an insignificant aspect of their brand. The brand, in their mind, exists outside the narrow confines 🙄 of the i...
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Thankful for Advertisers

Domain Investing: It’s the last day of Thanksgiving week, and I have spent some time giving thanks to people, businesses, and communities within the domain name space. Today, I want to give a special thank you to the companies and businesses tha...
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“Under Sold” Domain Names

Domain Investing: Every domain broker wants to sell their domain name listings for as much money as possible. Sometimes domain names may appear to have been under sold (sold for less than full value), but that is not necessarily the fault of the broke...
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