6 domains for healthcare professionals

Whats Your Name Whats Your Name: It’s open enrollment time for Americans across the country who want healthcare for themselves and their families. It’s also a good reminder of the numerous New Domains that cater to the healthcare industry. Check out a few standout examples. .CARE The .CARE domains works for a variety of industries, from daycare services to assisted living. […]
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Radix shares renewal rates for .Online, .Tech and .Site (no data for its other 6 extensions)

OnlineDomain.com OnlineDomain.com: Radix registry shared the renewal rate for three of its most popular TLDs, .ONLINE, .TECH and .SITE. Launched in July and August 2015, these 3 TLDs are up for subsequent (2nd cycle) renewal and are seeing an overall renewal rate of 77%. This renewal rate is for the first month General Availability. Drilling down to …
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Russia Targeted British Telecom, Media, Energy Sectors, Reveals UK National Cyber Security Centre

CircleID CircleID: Speaking at The Times Tech Summit in London, Ciaran Martin, chief of the National Cyber Security Centre (NCSC), warned Russia is seeking to undermine the international system. "I can't get into too much of the details of intelligence matters, but I can confirm that Russian interference, seen by the National Cyber Security Centre, has included attacks on the UK media, telecommunications and energy sectors. ... The government is prioritising cyber security because we care so much about the digital future of the country. We're doing it broadly on the themes that will come up today — defend networks, deter attackers and develop the skills base."
Follow CircleID on TwitterMore under: Cyberattack, Cybersecurity, Policy & Regulation

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Thoughts about guest blogging at iwantmyname

I Want My Name I Want My Name: (Skip to the H3’s for some temporary guest blogging guidelines.)
On October 10th, I decided to rededicate myself to the iwantmyname blog, and one of those side things that happen when you start churning out blog posts is that people start asking about guest blogging.
(Lots of thoughts. Too much coffee, so I’ll filter out most of the nonsensical ones.)
Aside from some basic SEO site cleanup, guest blogging is easily one of the most effective ways to improve your search rank. So I get it — if a known brand has a blog, and they’re willing to accept guest posts, it’s good for everyone. Content gets created, link-building happens, and relationships grow. Hooray, open web!
From a brand-protectionist angle though, guest blogging is tricky. Done right, guest blogging is awesome. Done wrong, you alienate your readers with content that doesn’t fit your general aesthetic. A good company blog, to me, is meant to help customers decide whether of not their view of the world fits with where their money is going. Guest blogging can either fit that goal or not. Unfortunately, it’s hard to tell before the post is written, and once it’s done and sent, there’s an obligation that it’ll be posted.
So guidelines have to be created, and those rules have to take into account the future of what the iwantmyname blog will be. I’ll try to clear that up (mostly for myself, just so my thoughts are written down somewhere).
Eventually, after the entire iwantmyname site is responsive, the blog will be split into the blog as a “thought leadership” outpost, and an Answers page that’ll live within the realm of support. That way, instead of winding through my ramblings trying to find that post on how to get a custom email address, you’ll just go to Answers and look under the email category. It’s going to be awesome, in the most basic way possible.
But while we’re churning through the responsive project, the goal is to start simplifying workflows for our customers as well. Processes will be improved, and not in that different-but-not-better way. From a content perspective, that means writing “how-to” posts might not be the best use of my time at the moment. Screenshots taken will soon be outdated, and some of the confusing processes we may try to address in a post will soon be “solved.”
So that leaves me in a place, right now, where the only guest posts that’ll “fit the aesthetic” are of the thought leadership or plugin introduction variety. I’ll call them Yes 1 and Yes 2.
Yes 1: Thought leadership
Thought leadership is a really crappy term for this kind of post (I’m now the leader of your thoughts, mwahaha!), but it’s the best term I have on the tip of my tongue. What I’m looking for here are opinion pieces, mostly on the state of the internet. More specifically, the state of the open web, and/or the state of remote working. But if your topic fits the aesthetic of what we currently have on the blog but wasn’t mentioned, it might work as well.
What I don’t want are listicles. If you have 33 reasons why blogging is better than social media, you should contact Buzzfeed. Also, I don’t want these posts to devolve into advertisements for your brand. We can put your brand in the byline and add some fancy copy telling people to “go there,” but subversive ads are the worst for building trust with an audience.
Yes 2: Plugin introduction
If your brand is on our plugins page (or should be!), I think the iwantmyname audience would find information about what your app does useful. For instance, if you work at FastMail and want to tell our audience about it, we’d love that. (Heck, if you don’t work at FastMail but want to write a thing about it, we’d love that, too.)
The key though is tone. What we don’t want are obvious PR pieces listing off stats and buzzwords in a tone that’s been filtered through all of middle management. I’ll borrow Supreme Court Justice Potter Stewart’s phrase about pornography when determining “marketing speak” — “I know it when I see it.” Make it conversational. Make it interesting.
If you think you have something that meets Yes 1 or Yes 2, send me an email at ‘chris at ideegeo dot com’ — I’l love to start getting guest posts up, as long as they’re the right fit.
And that brings me to my last thought. I’m not one of those people who receive a million emails a day, so please don’t feel like you’re bothering me. Heck, even if you just want to say hi, I’ll usually respond. Email is the OG social media, and I’d like to start treating it that way.
That said, if I don’t respond, I’m sorry. I’m only human.

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