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Behind the name: Mailchimp.com vs. Chimpmail.com

The company would have been named differently if the domain was available. I was listening to How I Built This with Guy Raz this week. He recently interviewed Ben Chestnut, the founder of Mailchimp. At 24:57, Raz asks Chestnut about the name Mailchimp. Chestnut explains that he was going to name the business ChimpMail but […]

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Domain blocklists can ensnare the wrong targets

Blocklists don’t keep up with domain names as their use changes. Michael Sumner, a partner at domain name sales data site NameBio, had a rough start to November. He woke up on November 2 to find a message from PayPal in his inbox with the subject “You can no longer use PayPal.” In a follow-up […]

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Mailchimp launches website builder

Company that started as an email marketing platform is entering a crowded field. Mailchimp is the latest company to get into the website builder game, taking on companies such as GoDaddy (NYSE: GDDY), Wix (NASDAQ: WIX), Squarespace and Weebly. The company started as an email marketing platform but is expanding to become an all-in-one online […]

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Mailchimp has challenges with non-ASCII characters

Mailchimp supports IDNs in domain names, but not the username portion of email addresses. I recently received an email from ICANN’s Universal Acceptance Outreach group about an error on Domain Name Wire. Universal Acceptance refers to websites working with all top level domains as well as non-ASCII characters. Internet users can submit reports to ICANN […]

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Mailchimp overhauls audience definition in new plans

Company makes change as it introduces new features beyond email. Popular email marketing platform Mailchimp is making a radical change to its pricing structure as it grows into a more-than-email marketing platform. The change goes into effect today for new customers. Existing customers are grandfathered into the existing structure unless they change their plan. The […]

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How to use Facebook Lead Ads to grow your email list

Facebook Lead Ads are a great way to affordably grow your email list. Here’s a tutorial. Facebook is an extremely powerful advertising platform thanks to its ability to target people based on a rich dataset. It also offers many types of ads, and one particularly compelling one is the Lead Ad. Facebook Lead Ads allow […]

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