Trademark Trapdoors: Protect Your Domain Investments in 2024

Imagine buying a brand new house, only to discover later that it’s built on a shaky foundation. Similarly, in the domaining world, building your portfolio on trademarked terms can spell disaster. That’s why thorough trademark checks are crucial, and today, we’ll explore a powerful tool to navigate this tricky landscape.

Everyday words like “Band-Aid” and “Rollerblade” are surprisingly trademarked so let’s delve deeper into the importance of vigilance. Who would have guessed something as mundane as “Dumpster” could  be trademarked and belong to a company?

Using a trademarked term in your domain name can trigger legal battles even if unintentional. Ignorance isn’t a shield – “cybersquatting laws” and “trademark infringement” have sharp teeth, and UDRPs (Uniform Domain-Name Dispute-Resolution Policy) can snatch your domain away.

So, how do we avoid these pitfalls? Enter Trademarkia, the domain investor’s secret weapon! This visual search engine is a treasure trove of over 12 million trademarked logos, names, and slogans, spanning the globe.

With a few clicks, you can uncover potential trademark landmines lurking in your domain names. Let’s take “NewYorkRealtors.com” as an example. A quick Trademarkia search reveals multiple active trademarks for “Realtor” and “Realtors” across various industries.

Bam! We find an active trademark for “Realtors” in real estate, owned by the National Association of Realtors since 1947. A follow-up on UDRPSearch.com shows 19+ UDRPs against domains containing “Realtor” or “Realtors.”

In just minutes, Trademarkia has turned on the red light for “NewYorkRealtors.com.” Steer clear!

Remember, a UDRP can still target generic terms, as evidenced by the recent dispute over “Camilla.com.” But a broader understanding of trademarks dramatically reduces your risk.

Pro Tip: Trademarkia isn’t just for defensive checks. You can also use it to identify promising brandable terms with existing trademarks, potentially opening doors for licensing deals.

By incorporating Trademarkia into your domaining routine, you build a sturdier, safer portfolio. Embrace knowledge, avoid legal quicksand, and watch your domain investments flourish!

Remember, domaining is a marathon, not a sprint. Invest in the right tools, do your due diligence, and build a foundation for long-term success. Happy domaining!

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