American clothing retailer Gap has dumped two of its unused dot-brand gTLDs.
The company has told ICANN to terminate its registry contracts for .oldnavy and .bananarepublic, the names of two of its store chains, saying it isn’t using them.
Gap still owns .gap, and hasn’t yet asked for it to be cancelled, but it isn’t using that either.
The company’s TLDs all run on GoDaddy’s back-end and are managed by Fairwinds Partners.
The terminations bring the total number of dead dot-brands this year to 23, spread across 12 companies.
The post Gap drops some dot-brands first appeared on Domain Incite.
